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Archive for the ‘Customer Marketing’ Category


Customer marketing… when and how

Customer Marketing tends to be the focus when things aren’t going too good in a business… is that your experience? Really though, it’s a bit late at that point and harder to achieve the desired results.

So when should customer marketing commence? ..Right at the concept stage of a business, and before any investment in bricks and mortar or equipment, stock, etc, takes place.

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